What’s more personal than a name? We make painstaking efforts to find the perfect name for our children and pets. We obsess over celebrity baby names and chuckle over clever band names. Real estate developers invest millions of dollars to hire companies to create the perfect name for new condominiums and communities. In today’s fast-paced business world, some companies even live and die by their names. And there are some real doozies out there.
A name is a brand, a personality, a force to uphold. When it comes to your company, naming doesn’t stop at the sign on the front door. Inside the walls of your building or buildings are a myriad of opportunities to motivate and inspire employees and impress guests. The new modern workplace takes their conference rooms seriously.
That’s because employees spend an increasing amount of time in conference rooms every year. As we’ve written about before, the average office worker spends more than five hours a week sitting in meetings. The average manager spends up to 14 hours a week. You might not be able to control how exciting these meetings will be, but at the very least, in today’s modern workspace, you can control how inspiring the meeting room will be. This is where creative conference room names come in to play.
Creative conference room names
These days, it seems like the biggest names in business have all signed on to the idea that a creative conference room name is more likely to lead to the flow of more creative ideas. At AskCody, we certainly do. We’ve given all of our meeting rooms names that describe what the room was specifically designed to foster, such as Collaborate, Create, and Call.
I recently visited a modern co-working space that ascribed names of cities from different continents to conference rooms on each floor. One floor had rooms such as Nairobi, Cape Town, and Lagos. Another floor had Katmandu, Singapore, and Mumbai. An associate of mine once worked at a life sciences consulting company that named their conference rooms after historical individuals who made significant advances to health, such as Watson & Crick, Madame Curie, and Alexander Fleming.
Some of our favorite companies have really hit the ball out of the park with their cool conference room names. Here’s what we think are some of the most clever:
Instagram: Game of Thrones locations
- Dothraki Sea
- King's Landing
Klout: deceased iconic rappers
- Ol’ Dirty Bastard
Etsy: food mashed up with musicians
- Fleetwood Mac ‘n’ Cheese
- Wu Tang Clams
- The Rolling Scones
- Johnny Cashews
A better company culture for better meetings
Names reveal a lot about a company’s culture. Today’s competitive companies strive to make their culture more appealing to attract talent with plentiful free food, ample conveniences, and modern office design to boost employee happiness. After all, a happy employee is a productive employee.
“Companies that name their conference and meeting rooms according to themes are doing so to communicate their values and organizational culture to their employees, customers, clients, and all who enter,” says Sarah Brazaitis, an organizational psychologist and senior lecturer at Columbia’s Teachers College.
An inspiring, quirky, or morale-boosting conference room name is all part of the holistic approach to better meetings upon which AskCody focuses. Creativity begets creativity. That’s why it’s important to foster an environment of originality and inventiveness. It’s also why it’s critical to take all of the grunt work out of meetings, so employees can focus on the work that really matters.
In addition to hitting a homerun with the naming process (and let’s not forget about all those free snacks), companies should focus on how to streamline and simplify the entire meeting process. AskCody has a suite of software solutions to improve meetings, including better conference room booking, consolidated visitor management, indoor wayfinding for guests, and analytic capabilities to help further improvements.
Picture this: You need to book a meeting with external consultants. You have instant access to every available conference room, occupancy levels, and equipment. You book the room with one click, schedule catering with another, and enter your guest information that automatically synchronizes with the front desk so they’re prepared for all visitors. AskCody seamlessly integrates with Outlook and Google Calendar, so everything is available in a single view in your calendar.
When your external guests arrive on the day of the meeting, you’re alerted by email and SMS. Nametags are automatically printed and all guests have access to indoor wayfinding to easily make their way to a meeting room that was designed for inspiration.
That is a corporate culture that prioritizes employee happiness and creativity as a means to promote productivity. Because you can’t genuinely have one without the other.
Tips for choosing creative conference room names
So how do you chose cool conference room names? What are the best conference room names that accurately reflect your company’s culture? Can you really boost employee happiness with a few choice names? We’ve set some guidelines to help you get started.
1. Make it a team sport
Let the entire company in on the fun of choosing creative conference room names. At Facebook, every employee gets involved in the name-selecting process for their designated area. First, the themes are selected, then voted up or down. Employees then vote on the names within the theme. This is an enjoyable “extra-curricular” exercise for employees that fosters creativity, good-natured rivalry, and fun.
2. Make it thematic
Sticking to a single theme, like the companies mentioned above have done, establishes consistency. It also ensures that brainstorming with the company at large doesn’t go off the rails. Themes can reflect your company brand, such as the life sciences company and their pioneers of health; the office location, such as major destinations and landmarks within New York City or London; or something a bit more creative, such as Etsy’s punny word mashups.
3. Make it widely representative
When selecting a theme for your creative conference room names, consider the makeup of your entire company. Names like “the Bromance Chamber” and “The Breakup Room” that DropBox was busted for employing aren’t representative of a diverse, inclusive modern workspace. At least certainly not one that we’d want to be a part of. Have fun and be original, but consider everyone who will be walking in the doors of your office.
4. Make it scalable
What’s worse than hitting a wall during the creative process? Make sure the theme you choose for creative office names has enough steam to last for, at the very least, an entire floor, if not an entire building. Primary Colors won’t take you far. Crayola Crayon Names has some real legs.
Need more help choosing the best name for your corporate meeting rooms?
Sometimes getting started is the hardest part. Here’s a few ideas to help ignite some creativity when considering possible creative names for your conference rooms.
Childhood cereals: Cinnamon Toast Crunch, Cap’n Crunch, Fruity Pebbles, Cocoa Puffs, Lucky Charms, Rice Krispees, Corn Pops, Frosted Flakes, Fruit Loops, Kix, Trix, Cookie Crisp, Apple Jax
Fonts: Times New Roman, Calibri, Lucida Calligraphy, Garamond, Comic Sans, Ariel, Dingbats, Broadway, Proxima Nova
Classic board games: Monopoly, Chutes and Ladders, Sorry!, Candy Land, Guess Who, Hungry Hungry Hippos, Operation, Trouble, The Game of Life
Classic movies: Casablanca, Godzilla, Gone with the Wind, Butch Cassidy and the Sundance Kid, When Harry Met Sally, The Godfather, The Shawshank Redemption, Forrest Gump
Vacation Dreams: Positano, Bermuda, Machu Picchu, Bali, Paris, Prague, Phuket, Yosemite, Park City, Great Barrier Reef
Inspirational figures: Albert Einstein, Alan Turing, Billie Jean King, Winston Churchill, Mark Twain, Rosa Parks, Nelson Mandela, Amelia Earhart
There’s no shortage of places you can go when deciding on the best names for your corporate meeting rooms that reflect your company’s values, culture, or sense or fun. At AskCody, we’re all about anything that brings a little fun to the meeting room and improves the meeting process. After all, it’s gonna be a great day for meetings.